I was told about this butter stick from a friend that highly recommended it during her pregnancy. I bought one and I instantly got hooked, I use it twice a day morning and night, it's made such a difference in how soft and smooth my skin is. I'm about 22 weeks and I plan on using it till the very end and even afterwards. I haven't noticed any stretchmarks appear besides ones I previously had before pregnancy. I apply it on my thighs and tummy and since I tend to put so much I then rub it in. It feels amazing and it's so easy and convenient to use. I would recommend this to anyone with even dry skin! For me it's the best purchase I've made in a long time